October 19, 2010

Spoof preempts Chevron ad campaign

the bogus ad features signature of Chevron executives Even as I type this, several news outlets continue to distribute a spoof from environmentalists that preceded a genuine effort from Chevron. The fake press releases include a link to chevron-weagree.com where a slick slide show presents a message that would be a complete turn-around for the oil giant. Chevron has launched an effort to take it down...
Full story has been updated and moved
The original spoof site has been archived, and can easily be mirrored. http://dogspot.us/chevron/
You can download the entire site as an archive

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Chevron - Oil companies should clean up their messes

Clean Up Their Messes chevron-weagree.com

Chevron - Oil companies should clean up their messes

This is only one slide from the spoofed Chevron website. The latest update is here: Masks come off in Chevron charade

Oil companies should fix the problems they create

Fix The Problems They Create chevron-weagree.com

oil companies should fix the problems they create

This is only one slide from the spoofed Chevron website. The latest update is here: Masks come off in Chevron charade

Chevron - Oil companies should put safety first

Put Safety First chevron-weagree.com

Chevron - Oil companies should put safety first

This is only one slide from the spoofed Chevron website. The latest update is here: Masks come off in Chevron charade

Chevron - It's time oil companies stop endangering life

Stop Endangering Life chevron-weagree.com

Chevron - It's time oil companies stop endangering life

This is only one slide from the spoofed Chevron website. The latest update is here: Masks come off in Chevron charade

Tell Chevron to Clean up their energy act - in Ecuador and elsewhere

10-10 Clean up day for Chevron As part of the 10-10-10 day of action organized by 350.org, Rainforest Action Network staged a clean-up at every Chevron station in San Fransisco:

"...there was a major “clean-up” at one of Chevron’s largest Bay Area gas stations at 1298 Howard Street in downtown San Francisco at noon. At the Howard Street station, activists risked arrest by blocking all entrances to the pumps with giant banners and warning signs reading “Closed for cleaning due to oil spills and climate pollution,” while other activists were physically cleaning the station." more
There is no mention on their site, of the advertising spoof that pre-empted Chevron's ad campaign yesterday - but the use of javascript on their home page is remarkably similar to the spoofed ad -:)